At the age of 19, Igor Rocha from Houston, Texas, strategically mapped out his future. Rising to the role of Assistant Manager at a prominent fast-food restaurant, he demonstrated exceptional skills, particularly in training new managers. Igor harbored ambitions to ascend the corporate ladder, aspiring to become a District Manager and eventually oversee multiple stores. He believed he was on the right trajectory to achieve his goals by maintaining focus and consistently delivering outstanding performance.

However, as Igor trained more individuals to pursue the opportunities he sought, the outlook for his professional journey started to lose its luster. It was precisely at this juncture that a Primerica Representative visited Igor’s home, offering guidance to his parents on the effective ‘Buy Term and Invest the Difference’ strategy. Subsequent to the visit, the Representative presented Igor with a compelling opportunity to substantially increase his income compared to his current role in the food industry. Intrigued by the proposal, Igor enthusiastically accepted this new venture.”